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Media Release issued: 9 August 2023

Ignition Advice appoints Business Development Director for APAC region.

Ignition Advice, a global leader in digital advice technology, has appointed Darren Speirs as Business Development Director for the Asia-Pacific (APAC) region. 

In this role, Darren will be responsible for driving sales and developing strategic partnerships to expand Ignition’s presence in the APAC market.  

Darren has over 25 years in the Australian wealth management industry, most recently as Head of Portfolio Solutions at Bravura Solutions. His experience also includes Westpac and Macquarie Bank. 

Darren will be based in Sydney and report to Eric Welsby, Ignition’s Chief Commercial Officer.  

Terry Donohoe, Ignition Group Chief Executive Officer, said, “Darren has an extensive background in successfully delivering sales growth and building client relationships. His deep understanding of the APAC wealth technology market from advice through to member administration will be instrumental in furthering our successes in the region, which are a core part of our global growth strategy as the leading global advice technology for financial services institutions.  

“Ignition’s unique and purpose built, omni-channel digital advice platform has been engineered for financial services institutions, delivering transformational efficiencies and scalability to our global clients. The platform enables increased agility at scale and optimisation of advice distribution channels which ultimately empowers financial services institutions to deliver greater volumes of financial advice through enhanced customer experiences,” Terry said. 

Darren said, “I am looking forward to working with the team to build Ignition as the market leading SaaS advice specialist for institutions that need to quickly and efficiently scale their advice propositions across multiple distribution models.” 

For Australia media enquiries: Claudia Pritchitt, Pritchitt Bland Communications.


For UK and Europe media enquiries: Gina Cowen, Marketing Manager Europe, Ignition Advice